Author - Harsha Annadurai

Local SEO Using Languages

Website Optimization for Enterprises #3: Multilingual SEO

“Website Optimization for Enterprises” is a series built to help marketers and SEO practitioners understand how enterprise websites can be optimized for local SEO. We spoke about making domain-related choices for local SEO in part one of this series...

Google's Progress with Voice Search

Voice Search and Google: The Past, Present, and Future

From digits recognition to intentional speech disfluency and beyond. While the research and invention of devices capable of recognizing voice dates back to 1877, the first big breakthrough probably came in 1952, in the form of Audrey, Bell Labs’...

Digital Knowledge Management

Digital Knowledge Management: How It Impacts Local Businesses

Ask a baby boomer how to get to the grocery store that’s closest to you, and they’ll likely give you directions to it. Ask a millennial the same thing, and they’ll just ask you to Google it. Breaking a habit is hard, especially if you’ve grown up...

What is Location Intelligence?

What is Location Intelligence?

In a world that has experienced rapid, unprecedented growth in technology, we suddenly find ourselves surrounded by a swirl of new jargons. One such term that has been making waves in the world of business analytics is “location intelligence” (LI)...

the biggest digital marketing mistake I've made

14 Experts Talk About Their Biggest Digital Marketing Mistake

We reached out to some of the world’s top marketers out there and asked them one simple question. “What is the biggest digital marketing mistake that you’ve made in your career?” This is what they had to say about it. 1. Larry Kim, CEO, MobileMonkey...

How It's Done - Lee Odden

How It’s Done #12: Lee Odden from TopRank Marketing

We spoke to Lee Odden of TopRank Marketing for episode #12 of How It’s Done. Lee Odden is the CEO of TopRank Marketing, a content marketing agency that specializes in helping enterprise B2B brands attract and engage new customers through...