How to Optimize Your Brand Experience with Local SEO
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How to Optimize Your Brand Experience with Local SEO

Creating a premium brand experience is essential to the success of your business. You are not just creating a brand that is recognizable, you are creating a name for your company that will evoke a sensation, feeling, and behavioral response from your customers. As a local business, your brand experience ...
An image of Yelp's app on a mobile phone
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How to Optimize Your Yelp Business Listing

Yelp doesn’t really require an introduction, does it? Founded in 2004, Yelp has gone on to become a household name and has grown rapidly in the local business discovery sphere to average 30 million monthly users. Today, Yelp hosts over 200 million reviews from patrons and tourists across the globe, ...
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Best Practices When Responding Back to Positive Reviews

Customer reviews are critical to your business. At a time when 93% of consumers base their purchase decision on reviews, actively managing and responding to reviews is no longer optional.  In this article, we’ll focus on how you can respond to positive reviews for your business to build an engaged ...