When asked about your company's digital strategy, how do you respond? Does it sound something like this? We're updating the website, adding more content. We are looking to launch a stronger presence on Facebook and Twitter. By mid-year, our updated mobile app will be ready to go. That's a great ...
Regardless of your brand's recognition in the market, without a strong digital presence and a stellar online reputation, you're essentially on a one-way track to losing customers to the competition. Local reviews can help. An integral part of a strong digital presence beyond the website are digital profiles. These profiles don't ...
For my mother’s 60th birthday we took a trip to Grand Cayman and stayed at the Westin. When I went to the counter to check-in, the concierge greeted me with a warm smile. When I told her we were here to celebrate my mother’s birthday, she lit up with excitement. ...