Marketing Checklists
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A 9-Point Checklist for Optimizing Your Google My Business Profiles

In our recent report, we discovered there is a seismic shift in how consumers find business content. Today, customers prefer to find and interact with brands via their digital profiles or local business listings. Therefore, brands need to take action and refocus their online presence and optimize it for the ...
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How to Do Keyword Research For Your Content

How to Do Keyword Research For Your Content The biggest mistake I see Content Marketers make is not spending enough time doing keyword research for their content. These are usually people who write phenomenal content, however, when looking at how their content performs, I’ve noticed a few missed opportunities. You ...
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Understanding Consumer Local Search Behavior to Grow Your Business

As the owner of a thriving business in the age of the Internet, you have plenty of opportunities to engage with your potential customers and grow your business. Understanding consumer local search behavior and realizing how you can use it to market your business effectively is paramount to harnessing the ...
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Local SEO Trends 2018

We’re approaching the holidays, which means 2017 is almost over. You’re already ahead of the game on your SEO strategy, and you have a plan in place to increase conversions in 2018. Great! But did you take any of these trends into account? It’s time to review your tactics and ...
3 Ways to Generate B2B Leads Using Content Marketing
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3 Ways to Generate B2B Leads Using Content Marketing

Generating leads starts with building a rapport. Meeting people face-to-face is undeniably better when it comes to starting conversations and nurturing relationships. But for this to work, you need to be amongst the right people. If you’re a frequent traveler who participates in several events, this could really work out ...