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Customer Experience: Digital Improvement for Fin-Serve

When asked about your company's digital strategy, how do you respond?  Does it sound something like this? We're updating the website, adding more content. We are looking to launch a stronger presence on Facebook and Twitter.  By mid-year, our updated mobile app will be ready to go. That's a great ...
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Local Reviews: How to Get More Digital and In-Store Traffic

Regardless of your brand's recognition in the market, without a strong digital presence and a stellar online reputation, you're essentially on a one-way track to losing customers to the competition. Local reviews can help. An integral part of a strong digital presence beyond the website are digital profiles. These profiles don't ...