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How to Find Local Influencers in Your Niche

Did you know that 60% of consumers check social media and blog reviews before buying a product in-store? Given how much consumers value social proof, brands are using influencer marketing to reach and engage new audiences. However, many of them find...

How It’s Done #6: Kris from KrisJones.com

For episode #6 of How It’s Done, we interviewed Kris Jones. Kris has been an Internet and technology entrepreneur for 20 years. In 1999, he founded a company called Pepperjam, which became a leading digital marketing and affiliate network...

A Brief Analysis of Yelp Search Ranking Factors

Local business owners around the world are furiously trying to reach the right customer at the right time. Let’s start off by introducing you to Dan – Dan is a marketer at an advertising firm. He works with multiple local business owners...

A Career in SEO: 27 Experts Share Their Tips & Insights

A few years back, no one had much of an understanding about online marketing or SEO. But with more and more brands shifting their focus to digital marketing than ever before, SEO has become a lucrative career option, and is considered one of the...

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How to Find Local Influencers in Your Niche

Did you know that 60% of consumers check social media and blog reviews before buying a product in-store? Given how much consumers value social proof, brands are using influencer marketing to reach and engage new audiences. However, many of them find...

How It’s Done #6: Kris from KrisJones.com

For episode #6 of How It’s Done, we interviewed Kris Jones. Kris has been an Internet and technology entrepreneur for 20 years. In 1999, he founded a company called Pepperjam, which became a leading digital marketing and affiliate network...

A Brief Analysis of Yelp Search Ranking Factors

Local business owners around the world are furiously trying to reach the right customer at the right time. Let’s start off by introducing you to Dan – Dan is a marketer at an advertising firm. He works with multiple local business owners...

A Career in SEO: 27 Experts Share Their Tips & Insights

A few years back, no one had much of an understanding about online marketing or SEO. But with more and more brands shifting their focus to digital marketing than ever before, SEO has become a lucrative career option, and is considered one of the...

How To Set Up Nurture Campaigns For Your Clients

What Are Nurture Campaigns? Nurture campaigns, or lead nurtures, is a process that marketers use to lay a base and build relationships with clients and the leads that they generate. A well-designed nurture campaign aims at having a steady stream of...

How It's Done - Andy Crestodina

How It’s Done #5: Andy Crestodina from Orbit Media

How It’s Done #5 features Andy Crestodina from Orbit Media, who speaks about his experiences as a marketer and the CMO of an agency. Andy has been working in the web design/interactive marketing space since January 2000. He is the co-founder...