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Olive Street Design needed a solution they could scale with - so they chose Synup to offer solutions to their clients
5-6%
Direct Revenue Impact
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25%
Increase in website visits
24%
Increase in direction requests
18%
Increase in phone calls by
The Challenge
Unnecessary complexity in existing solutions at a price point that most SMB clients weren’t comfortable with
Olive Street Design (OSD) is a Chicago-based full-service digital agency specializing in web design, development, and digital marketing solutions. Founded in 2005, OSD has built a reputation for delivering high-quality, custom-tailored digital experiences for businesses across various industries.
Over the years, many of their clients have requested help with managing their online reputation, listings, and social media. In their search for a solution, they found that many existing options were overly complex:
- Interfaces were often confusing and difficult to navigate.
- Both OSD's team and their clients struggled to understand and effectively use these platforms.
- The steep learning curve potentially impacted client satisfaction and service efficiency.
- The pricing points didn’t align with the needs of their SMB clients
They needed a solution that simplified these offerings for their clients while making sure OSD got a good revenue boost without spending too much time managing the platform.
Unnecessary complexity in existing solutions at a price point that most SMB clients weren’t comfortable with
Olive Street Design (OSD) is a Chicago-based full-service digital agency specializing in web design, development, and digital marketing solutions. Founded in 2005, OSD has built a reputation for delivering high-quality, custom-tailored digital experiences for businesses across various industries.
Over the years, many of their clients have requested help with managing their online reputation, listings, and social media. In their search for a solution, they found that many existing options were overly complex:
- Interfaces were often confusing and difficult to navigate.
- Both OSD's team and their clients struggled to understand and effectively use these platforms.
- The steep learning curve potentially impacted client satisfaction and service efficiency.
- The pricing points didn’t align with the needs of their SMB clients
They needed a solution that simplified these offerings for their clients while making sure OSD got a good revenue boost without spending too much time managing the platform.
“We looked at many other solutions. Some of them were too complex, there was too much over there that our clients, and even ourselves, couldn’t understand easily. Or the pricing didn’t make sense for our clients. Synup has stripped out anything that’s not needed, and it’s something our clients can easily understand at a good price point. The dashboard is simply amazing.”
The Solution
Synup offers a simplified, three-pack local marketing solution to Olive Street Design’s clients
OSD sells Synup as a three-pack subscription solution that clients get at a very competitive price. This includes listing management, reputation management, and social media software. What their clients love is that the platform is intuitive and simple to use, and the capabilities are great enough to cater to day-to-day use cases.
According to Nat, the white label sign-in dashboard offers an exceptional experience for their clients. They can look at the whole offering and see what’s going on at a glance.
“It was a good fit for us because there’s not a lot we have to do. Takes an hour at the beginning of the month to set it and forget it.” Nat adds excitedly. “That’s the key to the Synup software… it doesn’t get too confusing. It’s elegant and simplified without being simple. [Favorite feature] is the social media tool. The AI integration takes away most of the work from our plate.”
Along with the software, Synup’s support team has been super helpful in getting everything set up and running smoothly for Nat’s team.
“Anything we need, any questions we have – we immediately get responses. Support is the strongest point of Synup. And the relationships we have is probably why we’d be a client for life.” Nat continues.
Synup offers a simplified, three-pack local marketing solution to Olive Street Design’s clients
OSD sells Synup as a three-pack subscription solution that clients get at a very competitive price. This includes listing management, reputation management, and social media software. What their clients love is that the platform is intuitive and simple to use, and the capabilities are great enough to cater to day-to-day use cases.
According to Nat, the white label sign-in dashboard offers an exceptional experience for their clients. They can look at the whole offering and see what’s going on at a glance.
“It was a good fit for us because there’s not a lot we have to do. Takes an hour at the beginning of the month to set it and forget it.” Nat adds excitedly. “That’s the key to the Synup software… it doesn’t get too confusing. It’s elegant and simplified without being simple. [Favorite feature] is the social media tool. The AI integration takes away most of the work from our plate.”
Along with the software, Synup’s support team has been super helpful in getting everything set up and running smoothly for Nat’s team.
“Anything we need, any questions we have – we immediately get responses. Support is the strongest point of Synup. And the relationships we have is probably why we’d be a client for life.” Nat continues.
The Difference
Additional revenue stream at minimum time and effort required from their team
With Synup, OSD was able to add a very simple revenue stream to their books without taking on too much work. According to Nat, they are looking at Synup as the biggest revenue generator for them in 2025.
- 5-6% Direct Revenue Impact
- 25% increase in website visits
- 24% increase in direction requests
- 18% increase in phone calls
“It’s also much easier for us to go back to older clients with a new powerful solution. In 2025, we’re looking at a lot more things to do with Synup. It’s a great product that doesn’t take up a lot of our time. Great product, great people, great price.”, Nat explains.
Additional revenue stream at minimum time and effort required from their team
With Synup, OSD was able to add a very simple revenue stream to their books without taking on too much work. According to Nat, they are looking at Synup as the biggest revenue generator for them in 2025.
- 5-6% Direct Revenue Impact
- 25% increase in website visits
- 24% increase in direction requests
- 18% increase in phone calls
“It’s also much easier for us to go back to older clients with a new powerful solution. In 2025, we’re looking at a lot more things to do with Synup. It’s a great product that doesn’t take up a lot of our time. Great product, great people, great price.”, Nat explains.
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