75 SMS Review Request Templates to Get Google Reviews

Look we’ve all been there at some point – you know Google reviews directly impact your rankings and drive more business. It’ll be quite infantilizing if I raved about that. SMS is one of the best ways to ask for Google reviews from your customers – over 98% open rates, with almost half of them turning into a response. But it’s still painfully awkward to ask your customers what they thought of your business and service. Will they like it? Will they think it’s a bit much to ask for Google reviews up front? What if you annoy them and they’re never back?

It doesn’t have to be that scary. There are ways you can be nice, charming, and encouraging while asking for reviews. And there are customers who would happily give you a review. The only condition is👇

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We’ve built a library of SMS review request templates you can use for different situations and industries.

1. General Review Request Templates

Template 1: Simple and Direct

Text: "Hi [Customer Name]! We hope you enjoyed your recent purchase. Could you please take a moment to leave us a review? Your feedback helps us serve you better. [Review Link] Thanks!"

Use Case: Best for loyal customers or after a successful transaction.

Template 2: Polite Reminder

Text: "Hi [Customer Name], just a quick reminder to share your thoughts on your recent purchase. Your feedback means a lot to us! [Review Link] Thank you!"

Use Case: Effective for customers who might have forgotten to leave a review.
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2. Incentivized Review Requests

Template 3: Discount Offer

Text: "Hi [Customer Name], we value your opinion! Leave a review and get 10% off your next purchase on [Your Brand’s Name]. [Review Link] We appreciate your support!"

Use Case: Encourages reviews with a small incentive, perfect for e-commerce businesses.

Template 4: Entry into a Giveaway

Text: "Hi [Customer Name], want to win [Prize]? Leave us a review and you’ll be entered into our monthly giveaway. $200 for five lucky winners!! [Review Link] Good luck!"

Use Case: Creates excitement and increases the likelihood of receiving a review.
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3. Post-Purchase Review Requests

Template 5: Immediately After Purchase

Text: "Thank you for your purchase, [Customer Name]! We’d love to hear your thoughts on your new [Product Name]. Leave a review here: [Review Link]"

Use Case: Best used when the product is likely to be used immediately.

Template 6: After Product Delivery

Text: "Hi [Customer Name], your [Product Name] should have arrived by now. We’d love to know what you think! Leave a review here: [Review Link]"

Use Case: Perfect for physical products that are shipped to customers.
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4. Service-Based Review Requests

Template 7: After a Service Appointment

Text: "Hi [Customer Name], we hope you were satisfied with your recent [Service Name]. Could you please leave us a review? [Review Link] We appreciate your feedback!"

Use Case: Ideal for services like home repair, beauty treatments, etc.

Template 8: Follow-Up After Service Completion

Text: "Hi [Customer Name], thanks for choosing us for your [Service Name]. We’d love to hear about your experience. Leave a review here: [Review Link] Thank you!"

Use Case: Suitable for professional services like consultancy, legal advice, etc.
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6. Personalization-Focused Review Requests

Template 9: Addressing Customer by Name

Text: "Hi [Customer Name], we hope you’re loving your [Product Name]. We’d appreciate it if you could share your experience in a review! [Review Link] Thanks!"

Use Case: Enhances the personal touch by addressing the customer directly.

Template 10: Mentioning Specific Details

Text: "Hi [Customer Name], we’re so glad you chose [Product Name]. How’s it working for you? We’d love to hear your thoughts: [Review Link]"

Use Case: Shows that the business remembers the customer's specific purchase.
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7. Urgency-Based Review Requests

Template 11: Limited-Time Incentive

Text: "Hi [Customer Name], leave a review within 48 hours and get 15% off your next purchase! [Review Link] Don’t miss out!"

Use Case: Creates a sense of urgency, motivating quick action.
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8. Customer Satisfaction-Based Review Requests

Template 12: Based on High Satisfaction Scores

Text: "Hi [Customer Name], we’re thrilled that you’re happy with your [Product/Service]. Would you mind sharing your experience in a review? [Review Link]"

Use Case: Ideal for customers who have expressed high satisfaction via NPS or other types of surveys.

Template 13: Post-Complaint Resolution

Text: "Hi [Customer Name], we hope we resolved your issue to your satisfaction. We’d appreciate it if you could share your updated thoughts in a review: [Review Link]"

Use Case: Useful after resolving a customer complaint, aiming to turn a negative experience into a positive review. Also works for building credibility in public.
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9. Loyalty-Based Review Requests

Template 14: For Long-Time Customers

Text: "Hi [Customer Name], as a valued customer, your opinion matters to us. Please leave a review about your experiences with us: [Review Link] Thanks for your loyalty!"

Use Case: Acknowledges and appreciates long-term customers.

Template 15: After a Repeat Purchase

Text: "Hi [Customer Name], thank you for choosing us again! We’d love to know what keeps you coming back. Please leave a review: [Review Link]"

Use Case: Recognizes and rewards repeat business with a request for feedback.
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10. Friendly and Casual Review Requests

Template 16: Casual Tone

Text: "Hey [Customer Name], how’s it going? We’d love to hear what you think about your recent purchase. Leave a review here: [Review Link]"

Use Case: Creates a relaxed and friendly vibe, appealing to casual customers.

Template 17: Light-Hearted Approach

Text: "Hi [Customer Name], your opinion means the world to us (and to our team’s coffee fund ☕). Leave a review here: [Review Link] Thank you!"

Use Case: Add a touch of humor to make the request feel less formal.
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11. Follow-Up Review Requests

Template 18: Second Attempt After No Response

Text: "Hi [Customer Name], we noticed you didn’t get a chance to leave a review. We’d still love to hear your thoughts! [Review Link] Thanks!"

Use Case: Gentle reminder for those who didn’t respond to the first request.

Template 19: Thank You with a Review Request

Text: "Hi [Customer Name], must be a busy week. Just wanted to check if you’d be kind enough to leave us a review. Would love to hear your thoughts. [Review Link]"

Use Case: Reinforces appreciation while asking for feedback.
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12. Seasonal or Event-Based Review Requests

Template 20: Holiday Season Request

Text: "Happy Holidays, [Customer Name]! We hope you’re enjoying your [Product/Service]. If you have a moment, please leave us a review: [Review Link] Thank you!"

Use Case: Ideal for the holiday season, tying in the festive spirit with a review request.

Template 21: Post-Event Purchase

Text: "Hi [Customer Name], we hope [Event Name] was a blast! We’d love to hear how you liked your [Product/Service]. Share your feedback here: [Review Link]"

Use Case: Perfect for events like Black Friday, Cyber Monday, or after company-hosted events.
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13. Referral-Based Review Requests

Template 22: After a Referral

Text: "Hi [Customer Name], thank you for referring [Referral Name] to us! We’d love to hear what makes you recommend us. Leave a review: [Review Link]"

Use Case: Combines appreciation for referrals with a request for a review.

Template 23: Referral Program Promotion

Text: "Hi [Customer Name], refer a friend and both of you can earn rewards! If you’ve enjoyed [Product/Service], leave us a review and share the love: [Review Link]"

Use Case: Encourages reviews while promoting a referral program.
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14. Emotion-Based Review Requests

Template 24: Gratitude-Focused Request

Text: "Hi [Customer Name], we’re grateful for customers like you. Your feedback helps us improve. Please leave a review: [Review Link] Thank you!"

Use Case: Leverages the emotion of gratitude to inspire a positive review.

Template 25: Sharing a Positive Experience

Text: "Hi [Customer Name], it seems you’ve had a great experience with [Product/Service]. Would you mind sharing it with others? Leave a review: [Review Link]"

Use Case: Appeals to customers who have expressed satisfaction or joy.
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15. Feedback Loop Review Requests

Template 26: After Receiving Positive Feedback

Text: "Hi [Customer Name], thanks for your positive feedback! We’d appreciate it if you could share it with others by leaving a review: [Review Link]"

Use Case: Best for customers who have already given verbal or written positive feedback via NPS or in store.

Template 27: After Feedback Resolution

Text: "Hi [Customer Name], we’re glad we could resolve your issue. If you’re satisfied, could you leave us a review? [Review Link] Thank you!"

Use Case: For customers whose issues have been resolved, turning a potential detractor into a promoter.
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16. Social Proof and Review Requests

Template 28: Highlighting Existing Reviews

Text: "Hi [Customer Name], join [Number] of satisfied customers who’ve shared their reviews! We’re waiting to hear your feedback: [Review Link]"

Use Case: Encourages reviews by showing that many others have already done so.

Template 29: Social Media Integration

Text: "Hi [Customer Name], share your experience on [Social Media Platform] and leave us a review! We’d love to feature you: [Review Link]"

Use Case: Engages customers who are active on social media, blending review requests with social proof.
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17. Review Request for Negative Experiences

Template 30: Addressing Negative Feedback

Text: "Hi [Customer Name], we noticed you weren’t completely satisfied with [Product/Service]. We’d appreciate your feedback to help us improve: [Contact Information]"

Use Case: For customers who had a negative experience, giving them a chance to voice their concerns.

Template 31: Offering a Resolution Before Review

Text: "Hi [Customer Name], we’re sorry to hear about your experience. Please let us know how we can make it right before leaving us feedback: [Contact Information]"

Use Case: A proactive approach to resolving issues before a negative review is left. Once resolved, this can also turn into a positive review.

P.S. Contrary to common belief, you shouldn’t try to gate negative reviews. Instead figure out a way to gather that feedback and then work on resolving to create positive experience.
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18. After Successful Returns or Exchanges

Template 32: After a Smooth Return Process

Text: "Hi [Customer Name], we hope the return process was smooth for you. We’d love to hear your feedback: [Review Link]"

Use Case: Following up on returns to gauge satisfaction with the process.

Template 33: After an Exchange

Text: "Hi [Customer Name], thank you for exchanging [Product Name]. We hope the new one is working out! Leave a review here: [Review Link]"

Use Case: Ideal for encouraging reviews after an exchange, emphasizing customer satisfaction.
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19. Post-Purchase Follow-Up Review Requests

Template 34: Reminder After Use

Text: "Hi [Customer Name], now that you’ve had some time with [Product/Service], we’d love to hear how it’s working for you. Leave a review: [Review Link]"

Use Case: Ideal for products or services that require some time to evaluate.

Template 35: After a Significant Milestone

Text: "Hi [Customer Name], it’s been [X months/years] since you first used [Product/Service]. We’d love to hear how it’s going! Something we can do to make [Brand Name] better for you? [Review Link]"

Use Case: Great for long-term products or services, encouraging reviews after a significant period.
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Industry-wise Review Request Templates

We understand that different industries have their own set of lingo and service/product nuances. So you need to tailor review requests accordingly. We’ve added templates for the most common type of multi-location businesses.

1. Home Services Review Request Text Templates

Post-Service Completion

Text: "Hi [Customer Name], we hope you're satisfied with the [Service Name] we provided at your home. Would you mind sharing your experience in a review? [Review Link] We hope to serve you again."

Use Case: After completing a home service like plumbing, electrical work, or cleaning.

Follow-Up After a Week

Text: "Hi [Customer Name], it’s been a week since we did [add a service you provided] for your home. How is everything working so far? We’d love to hear your feedback: [Review Link]"

Use Case: For ensuring customer satisfaction and requesting a review after some time has passed.

Seasonal Maintenance Service

Text: "Hi [Customer Name], thank you for choosing us for your [Seasonal Service] maintenance. Your feedback helps us improve the way our team works! Please leave a review (feel free to be as detailed as possible) [Review Link]"

Use Case: Ideal for seasonal services like HVAC check-ups or gutter cleaning.

2. Legal Industry Review Request Text Templates

Post-Case Resolution

Text: "Hi [Client Name], we’re glad we could assist with your [Case Type]. Could you please leave a review of your experience with our legal services? [Review Link] Thank you!"

Use Case: After resolving a legal case or consultation.

After a Successful Consultation

Text: "Hi [Client Name], we hope you found our consultation helpful. We’d appreciate your thoughts in a review, can you please take 5 minutes? [Review Link]"

Use Case: Following a legal consultation or advisory session.

Request for Ongoing Clients

Text: "Hi [Client Name], as a valued client, your opinion matters. Please take a moment to leave us a review about your ongoing experience: [Review Link]"

Use Case: For clients who have ongoing legal matters with the firm.

3. Hotel & Restaurant Review Request Text Templates

Post-Visit Follow-Up

Text: "Hi [Guest Name], we hope you enjoyed your stay/dining experience at [Hotel/Restaurant Name]. We’d love to hear your thoughts! Please leave a review: [Review Link]"

Use Case: After a guest has checked out or dined.

After an Event or Special Occasion

Text: "Hi [Guest Name], it was a pleasure hosting your event at [Hotel/Restaurant Name]. Please share your experience in a review: [Review Link]"

Use Case: Following events like weddings, conferences, or special dinners.

Thank You with a Request

Text: "Hi [Guest Name], thank you for choosing [Hotel/Restaurant Name]! We’d appreciate it if you could share your experience by leaving a review: [Review Link]"

Use Case: General follow-up to express gratitude and request a review.

4. Healthcare Review Request Text Templates

After a Medical Appointment

Text: "Hi [Patient Name], we hope you had a positive experience at [Clinic/Hospital Name]. Please share your feedback in a review: [Review Link]"

Use Case: After a patient has completed a medical consultation or treatment.

Post-Surgery or Treatment

Text: "Hi [Patient Name], we hope your recovery is going well. We’d appreciate it if you could leave a review about your experience with [Doctor/Clinic]: [Review Link]"

Use Case: Following a significant treatment or surgery.

Routine Check-Up Follow-Up

Text: "Hi [Patient Name], thank you for visiting us for your routine check-up. Your feedback helps us improve our care! Please leave a review: [Review Link]"

Use Case: After routine medical appointments or annual check-ups.

5. Wedding Vendor Review Request Text Templates

After the Wedding Day

Text: "Hi [Customer Name], we hope your special day was everything you dreamed of! We’d love to hear about your experience with [Vendor Name]. Please leave a review: [Review Link]"

Use Case: Post-wedding follow-up to gather feedback on services.

Thank You and Review Request

Text: "Hi [Customer Name], thank you for choosing [Vendor Name] for your wedding. We’d appreciate it if you could share your experience in a review: [Review Link]"

Use Case: Expresses gratitude and prompts for a review.

After Delivering Wedding Photos/Videos

Text: "Hi [Customer Name], we hope you love your wedding photos/videos! We’d be grateful if 

you could leave a review about our services: [Review Link]"

Use Case: Perfect for photographers or videographers after delivering final products.

6. Real Estate Review Request Text Templates

After Closing a Deal

Text: "Hi [Client Name], congratulations on your new home! We’d love to hear about your experience with [Agent/Agency Name]. Please leave a review: [Review Link]"

Use Case: After finalizing a real estate transaction.

Post-Property Viewing

Text: "Hi [Client Name], thank you for viewing properties with [Agent/Agency Name]. We’d appreciate your feedback on your experience: [Review Link]"

Use Case: After property viewings, whether or not a sale was made.

After a Rental Agreement

Text: "Hi [Client Name], we hope you’re settling into your new place! Please share your experience with [Agent/Agency Name] in a review: [Review Link]"

Use Case: For clients who have just signed a rental agreement.

7. Car Dealer Review Request Text Templates

Post-Purchase Review Request

Text: "Hi [Customer Name], we hope you’re loving your new [Car Make/Model]! We’d appreciate it if you could leave a review about your experience with us: [Review Link]"

Use Case: After a customer has purchased a vehicle.

After a Test Drive

Text: "Hi [Customer Name], thanks for taking a test drive at [Dealership Name]. We’d love to hear your thoughts! Please leave a review: [Review Link]"

Use Case: Perfect for following up after a test drive, regardless of whether a purchase was made.

After a Service Appointment

Text: "Hi [Customer Name], we hope your service appointment went smoothly. Could you please share your feedback in a review? [Review Link]"

Use Case: For gathering reviews after vehicle maintenance or repairs.

8. Senior Care Review Request Text Templates

After Initial Consultation

Text: "Hi [Customer Name], thank you for considering [Care Facility Name]. We’d appreciate your feedback on your initial consultation. Please leave a review: [Review Link]"

Use Case: After families have toured or consulted with a senior care facility.

After Care Plan Implementation

Text: "Hi [Customer Name], we hope your loved one is settling in well at [Care Facility Name]. Please share your experience with us in a review: [Review Link]"

Use Case: For families who have just enrolled a loved one in care.

Post-Visit Review Request

Text: "Hi [Customer Name], we hope you had a good visit with your loved one at [Care Facility Name]. We’d love to hear your thoughts! Please leave a review: [Review Link]"

Use Case: After family members visit their loved ones in care.

9. Salon & Spa Review Request Text Templates

After a Beauty Treatment

Text: "Hi [Customer Name], we hope you’re enjoying your new look! We’d love to hear your thoughts on your experience at [Salon/Spa Name]. Please leave a review: [Review Link]"

Use Case: After a customer receives a beauty treatment like a haircut or facial.

Post-Massage or Relaxation Service

Text: "Hi [Customer Name], we hope you’re feeling relaxed after your visit to [Salon/Spa Name]. Please share your experience in a review: [Review Link]"

Use Case: Ideal for customers who have had a massage or other relaxation service.

Loyalty Reward Review Request

Text: "Hi [Customer Name], as one of our loyal clients, your opinion matters! Please leave a review about your recent visit to [Salon/Spa Name]: [Review Link] Thank you!"

Use Case: Tailored for regular customers as part of a loyalty program.

10. Automotive Industry Review Request Text Templates

After Vehicle Purchase

Text: "Hi [Customer Name], thank you for choosing [Brand/Dealership Name]! We’d love to hear your feedback on your new vehicle. Please leave a review: [Review Link]"

Use Case: After a customer has purchased a car, truck, or motorcycle.

After a Service Appointment

Text: "Hi [Customer Name], we hope your recent service at [Brand/Dealership Name] was satisfactory. Please share your experience in a review: [Review Link]"

Use Case: Following a service or maintenance appointment.

Following a Parts Purchase

Text: "Hi [Customer Name], we hope the new [Part Name] is working great! Please leave a review to help more customers find us - [link]”

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Conclusion

You can tweak these templates as per your brand voice and services/product. Don’t try to gate negative feedback even though it seems intimidating, instead turn it into an opportunity to get a positive review after resolving the concern. 

Synup helps you automatically send SMS review requests to your customers after a purchase by integrating directly with your POS systems. Book a demo!

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FAQs: Review Request Templates

1. How do I politely ask for a Google review?

To politely ask for a Google review, thank the customer for their business and explain how valuable their feedback is. Provide a direct link to your Google review page and assure them it only takes a minute. Keep the request friendly and low-pressure.

2. How do I ask for a 5 star review?

Asking specifically for a 5-star review is generally discouraged as it can seem pushy. Instead, focus on asking for an honest review based on their experience. If you've provided excellent service, a high rating will likely follow naturally.

3. How do I ask for review in text?

When asking for a review via text, keep your message concise and friendly. Thank them for their business, briefly explain why reviews matter to you, and include a direct link to leave a review. End with a warm sign-off and no pressure to respond.

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