What is Synup?

Synup is designed for agencies, offering a comprehensive suite of tools including Listings Management, Reputation Management, Social Media Management, Citation Building for consistent business listings, Store Locator pages, and more. It uses API integration and AI to enhance these services. Synup also provides Managed Services, allowing agencies to outsource tasks, and robust white-labeling options, enabling agencies to brand portals uniquely and build client trust through personalized experiences.

Features: 

💎 Access to over 60+ directories including Google My Business, Facebook, Yellow Pages, Bing, and more.

💎 Bulk creation, editing, publishing, and management of listings across platforms.

💎 Automated listings updates with active sync.

💎 Voice search optimizer to enhance listing visibility in SERPs, especially for no-click searches.

💎 Natural Language Processing for sentiment analysis, providing insights into customer feedback.

💎 Response templates for quick replies to reviews.

💎 Smart response system that automatically replies to reviews based on sentiment, ratings, location, or keywords.

💎 Customizable landing pages with information such as location, reviews, business hours, photos/videos, and special services.

💎 Seamless AI integration for social media management.

💎 Campaign management tools for product promotion and customer engagement.

💎 Automation tools for scheduling posts, offers, and campaigns.

💎 Automatic campaign performance reports.

💎 In-depth campaign performance monitoring for informed decision-making

Benefits 

Audience Insights: 

Understand customer opinions by analyzing interactions and reviews.

Local SEO Tools: 

Improve local search rankings for your web pages.

Data-Driven ROI: 

Use data to make smart decisions and find areas for improvement.

Competitive Analysis: 

Learn from your competitors’ listing and SEO strategies.

Centralized Reputation Management Dashboard:

Monitor and respond to reviews from one place to manage your online reputation. 

Reseller Support: 

Access dedicated assistance and resources to help you successfully resell Synup's services, including training, marketing materials, and technical support.

End-to-End White-Labeling: 

Customize and brand every aspect of Synup's platform as your own, from the interface to reports, for a seamless reselling experience.

Managed Services: 

Outsource Reputation Management tasks to Synup’s team, allowing you to focus on other aspects of your business while they handle reputation monitoring, and more.

Pricing

Starts at $34.99 Per Month. Offers customized pricing options for agencies and resellers. 

How to get started with Synup?

Sign up for a demo and we’ll get your account set up entirely. We let you connect your Google and Facebook business accounts in a few clicks. After that, you can sync your business info to all opted directories. To access the reputation management dashboard, simply click on Reviews > View and Respond to Reviews. 

What Vendasta Does?

Vendasta delivers a range of digital solutions, including a reputation management tool that's available through its white-label services. They provide a platform that acts as a marketplace for resellers, offering various features like review management and responses. However, this marketplace approach can sometimes make their product more complex for smaller businesses.

Features:

• Unified review management across multiple platforms.
• AI-powered tools for monitoring, insights, and review responses.
• Capabilities to swiftly respond to reviews, solicit more feedback, and enhance positive reviews.
• Tools to help build a strong online reputation and boost local search rankings.
• Comprehensive reporting to compare client performance against competitors.

Pros:

✅ Accessible customer support.

✅ Robust internal resources and training for resellers.

✅ A diverse range of resellable products.

Cons

❌ Some features may have glitches, affecting user experience.

❌ Reports of slower service despite the extensive range of offerings.

Pricing

Offers custom pricing options for different locations, billed monthly. 

What GatherUp Does?

GatherUp offers a white-label reputation management solution tailored for online marketing and SEO agencies. Their platform equips agencies with tools to manage clients' online reputations, generate new reviews, and enhance customer experiences.

Features:

• AI-assisted tools for crafting personalized review responses.
• Simple, AI-powered reputation analytics reports for clients.
• Capability to generate reviews on Google, Facebook, and other platforms.
• Reporting features to highlight the effectiveness of reputation management efforts.
• Personalized SMS marketing campaigns targeting customers based on reviews and feedback.
• White-label platform with options for custom branding.
• Reputation Scorecard to track client performance against local competitors.

Pros:

✅ User-friendly and intuitive interface.

✅ Responsive and helpful customer support.

Cons:

❌ Some users find the setup process to be slow and lengthy.

❌ The platform may be pricey for the services offered, particularly for multiple locations.

❌ Limited integrations with certain platforms and review sites.

Pricing

Starting at $99 per month per location for brands; custom pricing for agencies and white-label solutions.

What SOCi Does?

SOCi’s white-label reputation management solution allows agencies and resellers to deliver a comprehensive suite of reputation and local search services. This encompasses tracking reviews across multiple platforms, handling review responses, initiating review generation campaigns, and providing detailed reputation analytics.

Features:

• SOCi consolidates reviews from over 20 online platforms, including Google, Facebook, Yelp, and niche review sites.
• Offers GPT-4 powered review responses based on specific criteria.
• Identifies emerging sentiment trends from client reviews.
• Provides integrated reporting tools for resellers and agency partners.
• Features a scalable workflow for managing users and access.

Pros:

✅ Proactive and responsive customer support.

✅ Simplifies management tasks.

Cons:

❌ The platform can be complex and may not feel intuitive to all users.

❌ Limited integrations, lacking comprehensive coverage of all review sites.

❌ Partner support may be restricted, with a steep learning curve.

Pricing:

Custom pricing is available for reseller partners.

What Yext Does? 

Yext’s reputation management solutions enable businesses to monitor and enhance their online presence across various platforms. Their offerings include tools for consolidating reviews from multiple sites, responding to feedback, and generating new reviews. Yext’s platform also provides insights into reputation trends and integrates with other services to streamline the management process.

Features:

• Centralized management for monitoring, filtering, and labeling reviews from various platforms.
• AI-powered options for automating review responses.
• Tools for sending review requests to customers.
• Comprehensive training and resources available for reseller partners.
• API connectors for seamless integration with different platforms.

Pros:

✅ User-friendly with streamlined, templated processes.

✅ Efficient with quick submissions and numerous automated workflows.

✅ Well-organized analytics and reporting.

Cons:

❌ Can be expensive, especially for new partners seeking cost-effective solutions.

❌ Support may be slow and inadequate despite Yext’s extensive operations.

❌ Reports include Yext’s branding, which can reveal the underlying platform to clients, potentially reducing the white-label experience.

Pricing:

$48 per location per month for brands; custom pricing is available for resellers.

What BrightLocal does? 

BrightLocal is a software platform that improves local SEO and reputation management. It helps multi-location businesses, freelancers, mid-sized companies, and small businesses increase online visibility, attract local customers, and manage their online reputation.

Features:

• Keeps business information accurate across online directories.
• Monitors and responds to customer reviews on various sites.
• Identifies areas to improve local search visibility.
• Tracks website rankings in local search results.
• Optimizes and manages Google My Business profiles.

Pros

✅Provides insightful search analytics reports for local SEO audits.

✅Integrates data from Google Analytics, Meta, and Twitter.

✅Generates reviews on over 200 review sites across 40 industries.

Cons

❌No API-based listings; listings are created manually, leading to higher costs.

❌Slow update turnaround due to manual processes.

❌Requires multiple payments to update listings.

Pricing

Starts at $39 per month

What ReviewTrackers Does?

ReviewTrackers is a reputation management platform that helps businesses keep track of and improve their online reviews. It centralizes feedback from various sources into one dashboard, making it easier for clients to manage their online presence. The platform also offers tools for analyzing review trends and measuring the effectiveness of reputation management efforts. For resellers and agencies, ReviewTrackers provides resources and support to help them succeed in offering these services.

Features

• Centralized review monitoring from multiple platforms.
• Customizable response templates to address both positive and negative feedback effectively.
• Collaboration tools for team members to work together on review responses.
• Tools for resellers and agency partners to track client success and visualize account activity.
• Tailored training and enablement resources for resellers.

Pros:

✅ Engaging analytics and visualization that appeal to end customers.

✅ Provides tools and resources to help resellers capture more leads.

Cons:

❌ Some customers find the pricing steep, which may make negotiations challenging for resellers.

Pricing:

Custom pricing for resellers and partners.

What Grade.us Does?

Grade.us provides white-label reputation management solutions for agencies and independent resellers. The platform supports various review sites, including specialized ones like Healthgrades, TripAdvisor, Zillow, and Avvo. Key features include automated review requests, monitoring, and reporting, all designed to enhance online reputation and customer feedback management. With Grade.us, users can customize the branding, streamline review management, and improve client satisfaction.

Key Features

• Comprehensive ORM features: review management, monitoring, responses, listings management, and more.
• Highly customizable dashboard and mobile-ready platform.
• Simple ROI calculator for resellers to check their margins.
• In-depth reporting and analytics on clients' review performance, reputation metrics, and the impact of review management efforts.

Pros

✅ Easy to use for end customers.

✅ Customizable and flexible for partners.

Cons

❌ Customer support hours are inconvenient for global customers.

❌ Expensive for the features offered, with unclear payment terms.

❌ Analytics and tracking capabilities need improvement.

❌ Limited customization for review request campaigns.

Pricing

$40 per seat per month for up to 10 seats.

$25 per seat per month for 10-100 seats.

Premium white label option available for an additional $440 per year.

What Merchynt does?

Merchynt empowers you to deliver a comprehensive suite of reputation management services to your clients, fully white-labeled for smooth integration. With Merchynt's white-label solutions, you get both listings management and review management features, all accessible through a unified, customizable dashboard. This allows you to seamlessly integrate and tailor the services to your client's needs, enhancing their brand’s online presence while maintaining your agency's branding.

Features

• Partners can efficiently create, update, and manage client business listings across various online directories, search engines, and platforms from a single centralized location.
• Provides the option to either manage listings and reviews directly or grant clients access to a personalized portal.
• Enables clients to boost their reviews on Google Maps and other major search platforms.
• Utilizes SMS, QR codes, and email campaigns to simplify the review generation process.
• Grants access to a Partner Hub with marketing materials, sales scripts, promotional videos, and other resources to enhance sales and marketing efforts.

Pros

✅ Reseller-focused customer support

✅ Comprehensive resources and tools for marketers

Cons

❌ Limited authentic customer feedback available online 

❌ Lacks AI automation for review management and responses 

❌ Basic analytics and reporting, offering limited insights into customer experience

Pricing 

Includes a free trial with custom pricing, approximately $60 per month.

What EmbedMyReviews does?

It’s a relatively new platform that focuses on simplifying review management for clients. By offering streamlined tools and processes, it enables agencies to efficiently manage and enhance client reviews while keeping everything under their brand. This platform is designed to make reputation management more straightforward, helping agencies deliver better results and improve client satisfaction.

Features

• Aggregates reviews from major review sites, allowing clients to manage and respond to all reviews from a single platform.
• It offers customizable branding options, including logos, favicons, and themes, and you can use your own branded domain.
• Supports the integration of third-party scripts.
• Includes Stripe support for payments, custom subscription plan creation, and free trials.
• Allows the use of your own email and SMS services for review campaigns.

Pros

✅ Emphasis on a user-friendly and intuitive UI/UX. 

✅ Personalized and proactive support from a smaller, dedicated team. 

✅ Focuses on agency needs, including additional support for small business payments.

Cons

❌ Higher cost relative to the limited features offered may make reselling challenging in a market accustomed to feature-rich products and tool integrations. 

❌ Limited review site integrations and fewer advanced review management features. 

❌ Difficulties in scaling to new capabilities and expanding clientele.

Pricing

Starts at $99 Per Month for resellers and agencies