LISTINGS

Work the directory table

How do I read the directory table and act on a listing that needs attention?

Open Listings, choose a location and open the Published tab. It lists the directories that location has a row for, with each one's Weight, connected Account, Status and, where one applies, an action. Nine chips above the table split the rows by status. Start with Requires action, read the reason under each status before you touch anything, and expect buttons only on some rows.

The Published tab for a location showing the Connection score, Requires action and Location info cards, a search box, Sort, and nine chips: All, Synced, Requires action, Not connected, Not submitted, In progress, Awaiting support, Not available and Opted out, each with a count

Key facts

Where it livesListings → pick a client and location → Published
RowsOne per directory that has a row for this location. Directories not started yet are not listed (they are counted on the Overview)
ColumnsDirectory, Weight, Account, Status, Actions, and a row menu
ChipsAll, Synced, Requires action, Not connected, Not submitted, In progress, Awaiting support, Not available, Opted out
Default orderPublisher weight. Sort also offers Status, Last synced and A–Z
Cards aboveConnection score, Requires action, Location info. The score is explained in Connection score
Opt outAgency only. An opted-out directory is hidden from the client and from every count

Steps

  1. Open the location, then Listings → Published. The three cards sit at the top and the table below them.

  2. Read the chips. Each shows a count, and every row (other than opted-out ones) sits in exactly one status chip, so the counts add up to All. In the example, 17 + 2 + 0 + 1 + 5 + 1 + 1 = 27.

  3. Select Requires action. These are the rows a person has to fix. Select View status details under a status to read the reason, and the times it was queued and last attempted.

    The Requires action filter showing two rows with their status details open: Judy's Book with the reason Choose a primary category and an Edit profile button, and Brownbook with the reason Already claimed on the directory, contact support, and no button
  4. Act on the rows that offer a button in Actions. Edit profile opens the location editor so you can add the missing detail, such as a primary category. Reconnect and Connect sign you in to Google, Facebook or Apple. View opens the live listing. A dash means there is nothing to press on that row.

  5. Open the row menu (the three dots) for the less common actions. On a connected Google row it offers Disconnect and Opt out.

    The first three rows of the table with the menu open on the Google row, offering Disconnect and Opt out
  6. Work the In progress chip last, and mostly by waiting. Those rows are on their way and need nothing from you.

What each chip means

  • Synced. The directory has confirmed the listing, or Google or Facebook is connected and collected. A synced row can carry Update pending under it: a newer save is waiting to be sent, and the row stays synced until it is.
  • Requires action. Something has to be fixed by a person: a missing detail, a listing claimed elsewhere, a rejected value, or a connection that has Expired, been Suspended or lost its sign-in. Several of these labels appear on the row but all count here.
  • Not connected. Google, Facebook or Apple has never been connected for this location.
  • Not submitted. A directory that needs no account of yours and has nothing submitted yet.
  • In progress. Sent to the directory and not live yet, a retry that is booked, or a listing the directory has accepted and not yet published.
  • Awaiting support. The issue needs Synup support or the directory's intervention. No action is needed from you.
  • Not available. The directory cannot take this listing right now. No action is needed.
  • Opted out. Agency only: directories hidden for this location. They are in no count, including All.

Two other labels you may see, Pending approval and Failed, follow the same split: pending approval sits under In progress, failed under Requires action.

Sent, accepted, live

These words mean different things, and the Synced status only means the last one.

  • Sent. Synup has submitted your details. The row reads In progress.
  • Accepted. The directory took the submission but has not published it. The row still reads In progress and the reason says Accepted — awaiting the live link. Synup keeps checking, and most directories publish within a few days.
  • Live. The directory has published it. The row reads Synced, and View opens the listing.

The In progress filter showing five rows: iBegin accepted and awaiting the live link, EZlocal, ShowMeLocal and Localtunity queued, and MerchantCircle retrying after an error

A retry shows the directory's own message, such as Service Unavailable (503), and a scheduled next attempt. You do not need to press anything: Synup retries automatically, and a row that cannot be fixed by retrying moves out of In progress to Awaiting support, Not available or Requires action.

If the directory accepts a listing and never publishes it, the row moves to Awaiting support and reads Accepted by the directory, but never published. Support notified.

The Awaiting support filter showing eLocal with the reason Accepted by the directory, but never published, support notified

Why most rows have no button

Only Google, Facebook and Apple connect through an account you sign in to, so only those rows can show Connect or Reconnect. The other directories are submitted for you, so there is nothing to sign in to; their rows show View when a live link exists, Edit profile when a detail is missing, and a dash otherwise. View is greyed out until the directory has provided a live link.

Some directories follow a parent. A row such as Waze, which follows Google, has no button, and is synced only while its parent is. If the parent is not connected the row reads Requires action with the reason that the parent connection is needed.

The row menu holds the rest: Verify Google (it only reminds you to verify the location in Google Business Profile Manager, because in-app verification is not available yet), Assign a listing or Assign another listing for Google and Facebook (see matching listings to locations), Connect account for Apple, Disconnect, and, for agencies, Opt out and Opt in. A row with nothing to offer has no menu.

Reading reasons

Each reason in View status details is the directory's answer, translated. Read it before acting, because not every Requires action row is yours to fix:

  • Choose a primary category. The location has none. Use Edit profile.
  • Already claimed on the directory. Contact support. Someone else holds the listing. The wording varies by directory.
  • Connection expiring — renew it. A Google or Facebook connection is close to its access limit. Select Reconnect.
  • Accepted — awaiting the live link. Nothing to do; wait.
  • Hit a snag — we're retrying automatically. No action needed. Nothing to do.

A category mapping that Synup has not finished for a directory is Synup's to resolve, so it shows under In progress, not Requires action.

The table and the Overview

The Needs your action tile on the Listings Overview opens this tab filtered to Requires action, so the two counts match. The table counts only directories that have a row for the location, while the Overview counts every eligible directory, including ones not started, so its total can be one or two higher.

Other controls

Search directory filters by name. Download saves the table as a PDF or CSV. The small clock icon beside the location name opens the freshness control, which includes Resubmit to all publishers; see when your changes go live. During a location's first days, rows read preparing or submitting and the cards show a progress state instead of a score.

What you'll see when it's done

  • The fixed row moves from Requires action to In progress and then Synced, and its chip counts follow
  • Requires action on the cards counting down by one
  • A Synced row with a recent synced time and a working View button

Watch out for

Sent is not synced. A row can sit under In progress for days after you fix it, because the directory still has to accept and publish. Do not resubmit; wait.
  • Not every Requires action row is a mistake of yours. Read the reason first.
  • A dash in Actions is not a bug. Those directories are submitted for you.
  • Opted-out directories disappear from every count and are visible only under Opted out.
  • Weight shows impact, not urgency. Check the Very high rows first, but a Low row that needs action is still real.

Questions people ask

Why does one location list more directories than another?

Eligibility depends on the location's country, your plan and the client's publisher set, and only directories that already have a row for the location are listed. Use the Overview for the total of eligible directories.

There is no Connect button on a directory I want. How do I connect it?

You do not. Only Google, Facebook and Apple use a sign-in. Every other directory is submitted for you, and its row only changes as the directory responds.

Does fixing these rows raise my Connection score?

Only Google and Facebook rows do. Fixing another directory changes Requires action, not the score. See Connection score.

Can I verify a Google profile from here?

Not yet. The Verify Google menu item tells you to verify the location in Google Business Profile Manager, and Synup cannot do that step for you.

Next

To see what is live across the whole location, read the Listings Overview. To match an existing Google or Facebook profile to a location, see matching listings to locations.

See the agent in action

Start your free trial. Cancel anytime.