When changes go live
When do my listing changes actually go live?
If you saved a change and a directory still shows the old details, that is usually expected. Four things happen in order: you save, Synup sends the update after a short wait, the directory accepts it, and then the directory publishes it. Save & Publish and Resubmit only move the second step. Nothing in Synup makes a directory publish faster.
Key facts
| Save | Stores the edit. Nothing is sent. Every section of the location editor has its own Save |
| Wait after a save | 15 minutes after your last save, and each new save restarts the wait. Edits then go out together |
| Save & Publish | In the editor footer. Asks you to confirm, then sends at once without the wait. Needs Google connected |
| Resubmit to all publishers | On the Published tab, in the data freshness popover. Re-sends the saved business info to eligible publishers |
| Where to see what is waiting | Clients → All locations → Manage, the Unpublished changes and Last published columns |
| Where to see what happened | Listings → Overview → Change history, and the Published tab for each directory |
The four steps
You save
Each section of the location editor has its own Save. The edit is stored against the location straight away. Change history records it as Saved, not published. Nothing has left Synup.
Synup sends it
After an ordinary Save, Synup waits 15 minutes from your last save and then sends your edits as one update. Save & Publish skips the wait. Once sent, the directory's row reads In progress and Change history reads Publishing.
The directory accepts it
The directory takes the submission but has not published it yet. The row still reads In progress, with Accepted — awaiting the live link. Synup keeps checking.
The directory publishes it
The listing is live. The row reads Synced and Change history reads Published.
Saving again during the 15 minutes restarts the wait, so make your edits and then leave it alone. Sent is not accepted, and accepted is not live. Only Synced on the Published tab means the directory has published.
Steps
Open the location and edit it. Each section has its own Save. For the fields to change, see updating a location's business information.
Find the footer at the bottom of the editor. With Google connected it reads Will be published to and the Google mark, with Save & Publish on the right.
If you need the change sent now, select Save & Publish. Synup asks Publish changes to Google? and explains that your changes will go to your live Google listing and be visible to the public. Select Yes, publish to send, or Cancel to stop.
If Google is not connected, the footer reads Connect Google to publish this location. and Save & Publish is greyed out. Your edits still save and still go out after the 15-minute wait to the directories that do not need a sign-in.
After you confirm, expect a short message that the publish has started. A later message reports the Google result when one is available. Neither is proof that the listing is live; check the Published tab.
Open Listings → Published to follow each directory from In progress to Synced. The directory table explains each status.
Check what has not gone out yet
Open Clients → All locations → Manage. If the columns are hidden, open Columns and tick Unpublished changes and Last published.
Unpublished changes reads Up to date when nothing is waiting and a chip such as 2 unpublished when saves are still waiting. Select the chip to see the edits behind it: which field, who saved it and when. For a location that has never been published it reads Saved, but not published yet. at the top of the list. Last published shows when the location last completed a publish, and a dash when it has not.
The count is a count of saves, not of fields, and it resets when Synup next completes a clean publish to Google. Treat these two columns as the Google publish state of the location. They do not show each directory's progress, and a location without a Google connection can keep showing an unpublished count even after directories have received the update.
Change history
On Listings → Overview, Change history lists every edit to the location's listing: who made it, what changed, and whether it reached each publisher or was only saved. Each edit carries a chip: Saved, not published, Publishing, Published or Couldn't publish, and the publishers that edit reached appear as small logos. The chip shows the most advanced outcome across publishers, so one directory publishing is enough for Published. Use Published on the directory table for the truth about a single directory.
Select All changes to filter by outcome (Published, Publishing, Couldn't publish, Saved only) or by who made the change (Team, Client, Agent, Automatic). Edits that touch only internal fields such as tags get no outcome. Change history is for agency users; the client portal does not show it.
Resubmit to all publishers
If directories have not picked up a profile that is saved, use Resubmit to all publishers. On the Published tab, select the clock icon beside the location name to open Data freshness, then select Resubmit to all publishers. It sends the saved business info to the publishers that are eligible. Opt-outs and publishing checks still apply, and publishers already being updated continue the submission they have.
After you select it you see Request queued, with the note that this does not confirm publication. If Synup cannot tell whether the request was accepted, it says so and asks you to check status before sending again. It will not stack a second request on a submission that is still in progress.
Which directories get the update
Google and Facebook are updated only if you connected the account; with no connection nothing goes to that publisher. The other directories, including Bing, are submitted by Synup under its own credentials, so you do not connect them. Whether a particular directory has taken an update is always shown on its row in Published.
An archived location does not submit.
What you'll see when it's done
- Up to date in the Unpublished changes column and a recent Last published time
- The edit in Change history marked Published, with the directories' logos
- Synced on the directory rows, with View opening the live listing
Watch out for
- Save & Publish does nothing if nothing changed. If there are no saved changes since the last publish, the product tells you there is nothing to publish.
- Your agency's content checks can hold a listing. If your agency has listing guidelines and the text does not pass them, the update is not sent and Resubmit says that content checks need attention first.
- Do not save repeatedly and expect speed. Each save restarts the 15-minute wait.
- Up to date is a Google measure. Check the Published tab before you tell a customer that every directory has the change.
Questions people ask
Save & Publish said it worked, but Google still shows the old details.
The message means the publish was queued or sent, not that Google has applied it. Google applies it in its own time, and a change to core business information can trigger re-verification before it shows. Check the Google row on Published.
Why is my edit still marked Saved, not published?
Either the 15-minute wait has not finished, or the edit is to a field no directory receives. Wait, then refresh. If it stays, use Save & Publish or Resubmit to all publishers.
Why does an edit show Publishing for days?
A directory can accept an update and take several days to publish it. The directory's row reads Accepted — awaiting the live link. while it waits. Synup keeps checking and moves the row if the directory never publishes.
Next
To make the change in the first place, see updating a location's business information. To read what each directory reports back, see the directory table, and for the whole-location view see the Listings Overview.