COMPARE · VS MOZ LOCAL

Moz Local distributes your listings. Synup's AI agent manages your entire local ecosystem.

Moz Local focuses on distributing your business listings. Synup handles your listings and then some. Synup pairs listing management with an AI agent that runs your reviews, social media, and AI-search visibility. No fragmented tools, just flat-rate, published pricing with Grid Ranking included in every plan.

3 locations included✓ 14-day trial✓ No credit card
SOCIAL PROOF · SWITCHERS

Teams that moved from Moz Local to Synup

30agencies switched
in the last 12 months
25%lower cost per
location vs Moz Local
20 minto first scan
(self-serve)
THE AGENT

1The agent: one agent, every channel, included

Moz Local distributes and monitors your listing data. Sydekick goes further: it corrects listings, responds to reviews, publishes social content, and tracks AI-search. One agent, all four channels, included on every plan.

Synup Sydekick: the agent
Finds the issues and fixes them. Included on every Synup plan.
  • Executes across listings, reviews, social, and AI-search
  • Drafts review replies. You approve and post.
  • Corrects listing drift, auto, on a schedule
  • Skills and playbooks; you set the autonomy
  • Full log of every action taken
Moz Local Listing distribution
Distributes listing data to major directories. No autonomous agent.
  • Directory distribution with duplicate detection
  • Published, affordable per-location pricing
  • ~ Review responding on Preferred/Elite tiers only
  • No autonomous agent; manual workflows
  • No AI-search tracking or social in base plan
"Run a full health check across all 18 locations and fix what you find."
Agent · scanning 18 locations
"Found listing drift at 6 locations, 22 unanswered reviews, and 3 locations missing from AI answers. Fix all?"
"Yes. Fix listings, draft review replies, and fix the AI-search gaps."
Agent · done
6 listings corrected · 22 review replies drafted · AI-search optimizations applied. Log
MARKETING SUITE

2Marketing Suite

Moz Local covers listings. Synup covers listings plus review management, social publishing, Grid Ranking, and AI-search tracking: channels Moz Local does not include or limits to higher tiers.

Capability
Synup
Moz Local
Listings
Direct sync with continuous drift correction
Directory distribution with duplicate detection
Reviews
AI responses, generation campaigns, sentiment routing
~ Review responding on Preferred/Elite tiers only
Social
Full suite, scheduling, calendar (base plan)
~ Google + Facebook posting on Preferred/Elite only
AI-search (AEO)
Full tracking: ChatGPT, Gemini, AI Overviews
No AI-search tracking
SEO Grid Ranking
Geo-grid ranking, competitor benchmarking, AI recommendations
No grid ranking tool
Setup
Self-serve in 20 minutes
Self-serve setup
PARTNER SUITE

3Partner Suite: built for agencies and multi-location brands

Moz Local has no agency tools. Synup is built agency-first: self-serve white-label, a client portal, and a white-labeled agent your clients can use under your brand.

Capability
Synup
Moz Local
White-label
Self-serve, your brand and domain
No agency or white-label tools
Multi-client dashboard
All clients from one view
No multi-client management
Client portal
Branded, looks like yours to the client
No client-facing portal
White-labeled agent
Deploy Sydekick under your brand, per client
No agent
API / MCP
REST API and MCP server on all plans
~ API available for integrations
SEE HOW IT WORKS

From signup to the agent working, same day

1

Connect (20 min)

Link Google, Apple, Facebook, and your review and social accounts. No implementation project required.

2

Agent scans and flags

First scan same day. Surfaces listing drift, unanswered reviews, social gaps, and AI-search issues.

3

Approve, it executes

Approve the plan. The agent fixes, replies, publishes, and runs on a schedule after that.

SWITCHING

Moving from Moz Local to Synup

1
Start a free trial in parallel
Connect your locations to Synup while your Moz Local subscription is still active. No data migration needed.
2
Go live when your subscription ends
Switch over when your Moz Local renewal comes up.
3
Everything is already set up and verified
By the time you go live, listings are synced, reviews are flowing, and the agent is trained on your locations.
NAMED-COMPETITOR FAQ · 10 QUESTIONS

Moz Local questions, answered straight

Does Moz Local have an AI agent like Sydekick?
No. Moz Local is a listing distribution tool. Sydekick manages listings, reviews, social, and AI-search visibility autonomously, included on every Synup plan.
Does Synup include Grid Ranking?
Yes. Synup's SEO Grid Ranking includes geo-grid analysis, competitor benchmarking, and AI-powered recommendations tied to your GBP. Moz Local does not have a grid ranking tool.
How does pricing compare?
Moz Local starts at $20/location/month for listings only. Synup costs more per location but includes reviews, social, AI-search, Grid Ranking, and the agent. For teams paying separately for those tools, Synup is typically 25% lower total cost.
Does Synup include social in the base plan?
Yes. Full social suite with Google, Facebook, Instagram, LinkedIn scheduling and a content calendar. Moz Local limits social posting to Preferred and Elite tiers.
Can agencies white-label Synup?
Yes. Self-serve white-label: your brand, domain, client portal, and a white-labeled Sydekick per client. Moz Local has no agency or white-label tools.
Is Synup overkill if I only need listing sync?
If you only need listing distribution and nothing else, Moz Local is a lighter, cheaper fit. If you want one platform for listings, reviews, social, AI-search, and an agent, Synup replaces multiple tools.
How does AI-search tracking compare?
Synup tracks visibility in ChatGPT, Gemini, and Google AI Overviews with keyword-level gap analysis. Moz Local does not have AI-search tracking.
Does Moz Local include review management?
Review responding is available on Preferred ($30/loc) and Elite ($40/loc) tiers. Synup includes review management with AI responses and generation campaigns on all plans.
How long does setup take?
20 minutes, self-serve. Both Synup and Moz Local offer straightforward setup without implementation projects.
Is migration from Moz Local complicated?
No. Start a free trial in parallel, connect your locations, and go live when your Moz Local subscription renews. No data migration needed.
AT A GLANCE

The whole comparison, one table

CapabilitySynup Moz Local
The agent✓ Executes across all channels, included✗ No agent; listing distribution only
Listings✓ Sync + continuous drift correction✓ Directory distribution
Reviews✓ AI responses + generation~ Preferred/Elite tiers only
Social✓ Full suite, base plan~ Preferred/Elite tiers only
AI-search visibility✓ Full tracking + action✗ Not available
SEO Grid Ranking✓ Geo-grid + AI recommendations✗ Not available
White-label (agencies)✓ Self-serve✗ No agency tools
Pricing✓ Published, all-inclusive✓ Published, affordable
Setup✓ 20 min self-serve✓ Self-serve

The fastest comparison is two weeks of it running

Connect three locations, watch the agent work, then decide.

Start free trial