About Sudy Rao
Sudy Rao is VP of Sales at Synup, working between Bengaluru and New York, with more than 15 years in SaaS sales. Sudy joined Synup in 2016 as a regional sales leader for the Americas and helped set up the company’s core sales team, then led global sales as Director of Sales and Associate Vice President before becoming Vice President in 2025. Before Synup, Sudy led new-business sales teams for the Americas and EMEA at WizIQ, an online education platform, and sold web conferencing at Dimdim. Today Sudy works with multi-location enterprises, franchise brands and agencies on Sydekick, Synup’s AI agent for local marketing.
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YouTube videos
Manual vs Automated Listing Management: Is Doing It by Hand Worth It?11:16 · Sudy Rao explains why a local business should use an automated listing management platform instead of managing listings by hand: how local search reads intent, why Google Business Profile alone isn't enough, the ranking factors that need constant upkeep and the hidden cost of doing it manually.