Q4 2018 · Product retrospective

Synup in Q4 2018: A More Powerful Review Management Experience

On November 6, 2018, Synup introduced the all-new Review Pack, a substantial redesign and expansion of established reputation workflows for measuring review performance and handling day-to-day interactions across locations.

Reviews
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Reviews

Improve review analytics and day-to-day reputation operations

The redesigned Review Pack connected deeper comparative measurement with a more operational Interactions experience for multi-location review teams.

On November 6, 2018, Synup introduced the all-new Review Pack. Its measurement experience covered comparative Review Analytics, ratings and review reports over selected periods, progression monitoring, review-invite response rates, and Rollup Review Analytics across tagged location groups. Its redesigned Interactions experience added multi-location review summaries, new-review and average-rating visibility, positive and negative counts, direct dashboard replies, and private notes. The announcement explicitly built on review monitoring, direct responses, and review-generation invites that already existed; it did not introduce those foundations for the first time.

A connected expansion of established review workflows

The Review Pack brought measurement and daily reputation operations closer together. It expanded workflows Synup already offered rather than resetting the history of review monitoring, direct responses, or review acquisition.

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