Synup's white-label reputation platform runs under your brand, not ours. It's a multi-client command center where your brand sits on the client dashboard, the review requests, the reports and the review widget. Separate client workspaces, review invites across email and SMS, and a unified inbox with AI-drafted replies. Launch recurring reputation services your clients can see, measure, and renew.
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Part 1 of 3
Every client gets a separate workspace, so data, reviews, and pages stay in their own lane.
Assign staff to the clients they handle and keep the rest out of reach.
Run the platform on your custom domain with your logo and colors, so clients see your agency, not ours.
Give each client a portal that matches how you want them to experience your service.
Set reports to send on a schedule under your brand, without rebuilding them each month.
Part 2 of 3
Review Generation verifies custom email sending domains and supports merge tags.
Toll-free or dedicated local SMS numbers with A2P 10DLC registration.
Invites to Google, Facebook, Tripadvisor, or custom URLs.
Google write-a-review dialog links shorten the path for the customer.
CRM integrations including HubSpot, Salesforce, and Zoho, plus connections through the Pipedream catalogue.
Part 3 of 3
Review Monitoring collects reviews from Google, Facebook, Trustpilot, Glassdoor, and 30+ sources, with daily tracking for custom industry-specific sources. More sources added on request.
New reviews land in the stream within minutes of being published; average sync delay across monitored sources is under five minutes.
Filters by rating, status, source, keyword, and location. Inline replies and batch approval keep high-volume queues moving.
AI drafts contextual responses in the brand's voice with approval and editing controls. Response templates and personalization wildcards handle the repeats.
Competitor discovery and benchmarking, plus review volume, rating, response-rate, topic, and sentiment analytics, and location reputation leaderboards. Branded reports go out on any schedule you set.
Review sources
Google
Facebook
Trustpilot
Glassdoor
Side by side
All three parts come in every plan. Here's what each one handles.
| What it does | Agency Management & White-labeling | Review Generation | Review Monitoring |
|---|---|---|---|
| Covers | Separate client workspaces, custom logo, colors, and domain, and a fully customizable client portal | Review invitations sent by email, SMS, or branded link | A unified inbox collecting Google, Facebook, Trustpilot, Glassdoor, and 30+ sources |
| How it works | Scoped per-client team access and per-client agent deployment keep each client's context separate | CRM triggers, including HubSpot, Salesforce, and Zoho, plus follow-ups that stop on click | AI drafts contextual responses in the brand's voice, with approval, editing, and batch approval |
| You also get | Scheduled automated branded reporting | Verified custom email sending domains and toll-free or dedicated local SMS numbers with A2P 10DLC registration | Competitor discovery, benchmarking, and rating, topic, and sentiment analytics |
| Matters most to | Agencies running many clients under their own brand | Agencies asked to grow a client's review volume | Agencies responsible for replies, coverage, and reputation health |
Most agencies on our white-label plans also run reviews for their clients, using branded dashboards, review requests by email and SMS, and a unified review inbox.
Reading the alternatives? Every plan includes all features with no add-on pricing, competitor review tracking is built in, and white label covers the dashboard, SMS, email, reports and review widget.
Agency outcomes
Review requests, monitoring and branded reports run every month in every client workspace, so reputation becomes a billable service instead of a project you close.
Scheduled branded reports show each client their review volume, rating and response-rate trends, so retention conversations start from movement they can see.
The platform sends review requests and follow-ups from your CRM triggers and drafts Review Monitoring responses with guardrails and sign-off, so managers cover more accounts instead of chasing reviews by hand.
All in one
Build email, SMS, and shareable-link request campaigns, with CRM triggers from HubSpot, Salesforce, or Zoho and follow-ups that stop on click.
Collect reviews from Google, Facebook, Trustpilot, Glassdoor, and 30+ sources into one inbox, filter them, and reply inline or approve in batches, with AI drafting responses in the brand's voice.
Client dashboards on your domain with your logo and colors, plus PDF and CSV exports from Review Generation and Review Monitoring with white-label options.
Carousel and marquee review widgets clients can embed on their own sites, fed by Review Generation.
Review Generation and Review Monitoring both sit inside the multi-client workspaces of Agency Management & White-labeling, so each client's context stays separate under your brand.
Who it's for
Adding reputation to existing retainers means Review Generation's email and SMS invites plus Review Monitoring's unified inbox run under your own brand, with each client in a separate workspace.
When reputation is the core offer, Agency Management & White-labeling's separate client workspaces and custom domain, colors, and portal keep each client's context separate while Review Monitoring tracks reviews across 30+ sources, with more added on request.
Olive Street Design saw a 30% revenue impact running client work on Synup.
Coordinating many client profiles is what the multi-client command center does: Agency Management & White-labeling's scoped per-client team access and per-client agent deployment keep each account separate.
Zoek Marketing saw a 20% revenue impact, and AgoraEversole reduced client churn by 9%.
Yes. Agency Management & White-labeling includes custom logo, colors, and domain, a fully customizable client portal, and scheduled automated branded reporting. Review Generation and Review Monitoring both include white-label options on their PDF and CSV reports.
Agency Management & White-labeling provides separate client workspaces and scoped per-client team access. Review Monitoring adds filters by location and location reputation leaderboards.
Why Synup
Agency Management & White-labeling carries your logo, colors, and domain across the client portal and scheduled branded reports, so your name is the one clients see.
AgoraEversole reduced client churn by 9%.
Separate client workspaces and scoped team access are built for running many accounts; most agencies on our white-label plans run reviews for their clients too.
You pay Synup a fixed fee and resell at whatever price and markup you choose. Every package includes listings, reviews, social, AI and rank tracking, so you can bundle reputation with listings for clients who stay longer.
Onboarding and migration support to move your clients over, training for your team, and email and chat support backed by a knowledge base. Larger agencies get a dedicated success manager.
Reviews are already part of every client account, so reputation is one more thing you sell inside the dashboard you and your clients already use.
Integrations
Review Monitoring collects Google, Facebook, Trustpilot, Glassdoor and 30+ sources in one inbox, with more added on request.
GoogleFacebookTrustpilotGlassdoorGoogle Business Profile, Apple Maps, Bing Places, Facebook and MapQuest.
Google Business Profile
Bing PlacesFacebook
Review Generation connects to HubSpot, Salesforce, and Zoho, plus the Pipedream catalogue.
HubSpot
Salesforce
Zoho
GA4 and Looker Studio integrations.
GA4
Looker StudioPricing
From$239/month
All white-label features
Start Free Trial$399/month
All white-label features
Start Free Trial$719/month
All white-label features
Start Free TrialCustom pricing
All white-label features
Book a demoYour price, your margin. Synup charges you a fixed fee per plan, and what you charge clients is up to you.
Every plan starts with a 14-day free trial, $50 in AI credits, and one test location, with no long-term contracts or cancellation fees, so agencies can test before committing.
Pick the plan that covers your current client locations and move up as you add clients. Have 50+ locations? Book a demo with our team.
Plans for agencies start from $239 a month and include up to 10 locations. Pro covers up to 25 locations at $399 a month, and Scale covers up to 50 at $719 a month. Every plan includes all white-label features, and agencies with more than 50 locations get a custom plan.
All plans from Premium upwards include white label agency features: custom logo, colors, and domain, plus a fully customizable client portal and scheduled branded reporting.
Yes. Every plan starts with a 14-day free trial, $50 in AI credits, and one test location, with no long-term contracts or cancellation fees.
Customer stories
Synup replaced three tools and a spreadsheet. We manage listings for 400+ locations and the agent keeps every profile accurate, without us ever logging into each platform.
"It's simple software that's easy to use. We're delivering white-glove service to our clients, and Synup lets us do that at a price that's affordable for us and our clients."
Resources
Branded client dashboards on your domain, review requests by email and SMS, and monitoring across 30+ review sources under your own brand. Start with a 14-day free trial, $50 in AI credits, one test location, and no long-term contracts.
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